We started our brand with a clear goal: to use the best fabrics, create timeless designs, and ensure top-notch craftsmanship. After six months of hard work behind the scenes, perfecting our designs and setting up logistics, we finally launched in May 2024.
Here are some early stats from our operations. Remember, we're just getting started and are still figuring out how to spread the word and let women experience our products and service first-hand.
May June July Website Visitors 3,042 4,963 7,248 Sessions 3,724 5,586 8,403 Average Checkout 2,933 3,607 3,923 Biggest Checkout 3,951 12,294 4,941 Repeat Customer 15% 11% 18% Instagram Followers 470 746 1,301
Top Locations Percentage Delhi 10.23% Mumbai 9.96% Lucknow 7.65%
Devices Percentage Mobile 90.73% Desktop 8.84% Others 0.43%
Other Relevant Data Photoshoots 2 Product Categories 6 (Started with 4 categories, launched 2 more in June) Products Launched 50 Influencer Endorsements 6 Funds Raised 0 As co-founders, we've been deeply involved in every aspect of our work, handling most tasks personally and hands-on. We're in the early stages, and everything we're building is a direct reflection of our commitment and vision.